{"id":4672,"date":"2026-10-24T08:57:30","date_gmt":"2026-10-24T08:57:30","guid":{"rendered":"https:\/\/youragency.es\/uncategorized-en-us\/conexion-paytef-corporate-podcast-production\/"},"modified":"2026-11-03T22:54:43","modified_gmt":"2026-11-03T22:54:43","slug":"conexion-paytef-corporate-podcast-production","status":"publish","type":"post","link":"https:\/\/youragency.es\/en\/projects\/video-marketing\/conexion-paytef-corporate-podcast-production\/","title":{"rendered":"Conexi\u00f3n PAYTEF \u2013 Corporate Podcast Production"},"content":{"rendered":"\t\t
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Project \u00b7 Video Marketing<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Corporate Podcast Production for PAYTEF: Conexi\u00f3n PAYTEF<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Client<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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PAYTEF<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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V\u00eddeo Marketing<\/a>Podcast Production for Businesses<\/a>Podcast Corporativo<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\"Podcast\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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The project<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Full production of the Conexi\u00f3n PAYTEF corporate podcast<\/strong>, PAYTEF’s audio and video program. PAYTEF is a company specializing in payment solutions for businesses, and the podcast discusses current events in the payment sector with leading guests.<\/p>

We handle everything: interview preparation, rundown and timing, multi-camera recording at their offices, editing with an initial trailer, and delivery ready for YouTube, audio platforms, and social media.<\/p>

A podcast with a guest: thorough interview preparation<\/h2>

Each episode of Conexi\u00f3n PAYTEF revolves around an industry topic and a guest. In the episode dedicated to Buy Now Pay Later<\/em>, for example, the guests were the BUMPER team, with whom we analyzed how this payment model has evolved from a trend to a consumer habit.<\/p>

Before turning on a single camera, we work with PAYTEF to define the episode’s focus: what we want the listener to take away, which questions open the conversation, and which ones close it. With this script, we prepare a briefing for the guest, ensuring they arrive at the recording knowing what will be discussed, without surprises and without losing spontaneity.<\/p>

Timing: a rundown designed to keep the audience engaged<\/h2>

A corporate podcast is abandoned within the first few minutes if it lacks rhythm. That’s why each episode follows a rundown with blocks of defined duration: guest introduction, topic context, the main conversation, and a conclusion.<\/p>

During recording, we control the timing of each block and mark the cut points, allowing us to record in a single session and arrive at editing with the material already organized. The guest and host only need to focus on the conversation.<\/p>

Multi-camera recording and shot changes<\/h2>

We transformed PAYTEF’s meeting room into a recording set. We set up three cameras<\/strong>: a wide shot of the table, a shot of the host, and a shot of the guest, with a control monitor to supervise the framing at all times.<\/p>

During editing, we alternate cameras depending on who is speaking and the intensity of each moment. Shot changes add dynamism to a long conversation and keep the attention of viewers on YouTube.<\/p>

Sound is captured with lavalier microphones<\/strong> for each participant and an independent audio recorder, and softbox lighting achieves a uniform and pleasant light on both speakers, without reflections on the room’s glass wall.<\/p>

An initial trailer to maintain engagement<\/h2>

Each episode begins with a short trailer<\/strong> featuring the best moments of the interview. This is the hook: the viewer knows from the first instant what they will hear and why it’s worth staying.<\/p>

This resource reduces abandonment in the first few seconds of the video and also functions as a standalone piece to promote the episode on LinkedIn, Instagram, and PAYTEF’s other social media channels.<\/p>

Editing, Graphics, and Publication<\/h2>

In post-production, we add the program’s intro, lower thirds with the guest’s name and title, music, and color correction, and mix the audio so it sounds equally good in a car or with headphones.<\/p>

We deliver the video version for YouTube, the audio version for podcast platforms, and vertical clips with key moments for social media.<\/p>

What we did for this project<\/h2>
  • Defining the topic and guest with PAYTEF.<\/li>
  • Scripting questions, rundown, and guest briefing.<\/li>
  • Setting up the studio at the client’s offices: cameras, lighting, and sound.<\/li>
  • Multi-camera recording with three cameras and timing control.<\/li>
  • Editing with shot changes, initial trailer, intro, and lower thirds.<\/li>
  • Audio mixing and color correction.<\/li>
  • Versions for YouTube, audio platforms, and social media clips.<\/li><\/ul>

    The result is a corporate podcast<\/strong> with production quality that positions PAYTEF as a leader in its sector, allowing their team to publish regularly without worrying about the technical aspects.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    Behind the Scenes<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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    Three cameras, lavalier microphones, softbox lighting, and a control monitor: this is how we transformed a meeting room into a podcast studio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    \"Corporate
    PAYTEF \u00b7 Recording Set<\/small>Main camera and episode script on the table<\/strong><\/figcaption><\/figure>
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    PAYTEF \u00b7 Lighting and Control<\/small>Three cameras, softbox, and monitor for switching shots<\/strong><\/figcaption><\/figure>
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    PAYTEF \u00b7 Sound<\/small>Secondary camera, recorder, and lapel microphones for the guest<\/strong><\/figcaption><\/figure><\/div>